WELCOME TO THE WHITE & PRIVATE LABEL EXPO

The White & Private Label Expo is London’s leading product sourcing event, bringing together hundreds of white & private label manufacturers with thousands of retailers, online sellers and e-commerce professionals. From low MOQ white label products, to custom private label manufacturers across several key sectors, you will find the ideal supplier for you.

Listen to our hand-selected group of industry experts giving seminars and keynote talks on all things e-commerce, retail, white labelling. You will receive all of the knowledge you need to start, grow or scale your retail business.

The White & Private Label Expo is co-located with three other shows: Smart Retail Tech Expo, E-commerce, Packaging and Labelling Expo, and Retail Supply Chain & Logistics Expo. Your FREE ticket to one show gets you access to all four. The Excel London on 11th & 12th November will be a one-stop shop for all of your retail needs, from manufacturing to delivery and everything in between.

 

SOURCE A WIDE RANGE OF WHITE & PRIVATE LABEL PRODUCTS

WHAT'S ON IN 2026

PRODUCT MANUFACTURERS

Source the best quality products for your business. From low MOQ white label products, to personalised private label goods, you'll find the perfect product.


 

EXPERT SPEAKERS

Listen to an extensive range of talks from industry experts, discussing vital topics from AI integration, to logistics, to retail innovation.


 

NETWORKING

Network with other online sellers, retail business owners, and e-commerce professionals who are all looking for advice, tips and to source the latest products to diverse their portfolio. 


 

HEAR FROM LEADING INDUSTRY EXPERTS

EXHIBITING AT WHITE & PRIVATE LABEL EXPO

16,000
ATTENDEES
95%
HAVE BUYING POWER
164
AV. LEADS GENERATED

OUR CO-LOCATED SHOWS

Customers want faster delivery times and an easier return system. In order to deliver this, retailers need to adapt their supply chain, and have a seamless warehousing and distribution system. The Retail Supply Chain & Logistics Expo provides a hub to help businesses meet these expectations and stay ahead in this demanding industry.

Over two days, e-commerce professionals will gather at the E-commerce, Packaging and Labelling Expo, all with a shared goal: to optimise their fulfilment operations and elevate the unboxing experience through cutting-edge packaging solutions and innovative labelling technologies.

With thousands of industry professionals, the show is a hub for innovation, showcasing the latest technologies to enhance the customer journey, streamline operations, and drive growth. Whether it’s improving operations, enhancing safety, enabling contactless payments, or elevating the customer experience, it’s all on the show floor.