Tash Courtenay-Smith & Shivali Bennion

Biography

Shivali Bennion:
As a results-driven, strategic DTC expert, I bring over 5 years of experience managing budgets exceeding $20M in the digital. My expertise focuses
on improving key metrics around CPA, AOV and LTV across CRM, CRO, Organic Social Media, and Performance Marketing (PPC & Paid Media). I
am committed to driving growth and achieving success through a data-driven and customer-centric approach.

Tash
Tash is a highly accomplished serial entrepreneur, digital marketing expert, and best-selling author with a remarkable track record in leveraging
cutting-edge online marketing techniques. She founded Bolt Digital, one of London''s leading digital marketing agencies specializing in ecommerce,
working with over 200 brands, and serving as a growth partner to renowned British brands like Absolute Collagen and This Works, as well as
collaborating with major industry players like Tiktok, Google, and Meta. Tash''s influential leadership also led to the establishment of DTC Live in
2021, the UK''s premier ecommerce conference, which supports a thriving community of over 3500 retail, ecommerce, and tech brands through
education and events.
One sentence to shout about your speaking slot at the show to go out via our social media channels: In an upcoming DTC Live talk,
experts will emphasize that in the future online marketplace, product differentiation through authentic storytelling, community building, and education
will be essential, surpassing the effectiveness of traditional messaging centered solely on ingredients and sustainability